Do’s and Don’ts of Outsourcing: Buyer Beware

Updated November 10, 2014 - Outsourcing your Internet marketing and SEO to a professional can seem like an overwhelming task if you don’t know what qualities to look for.  The good news is that there are several ways you can pinpoint a good medical marketing company. Here are several key elements to look for as well as what to avoid. Things to Do When Outsourcing Your Medical Marketing Choose a company with a good reputation.  It’s a good...

Disadvantages of Trying to Market Online Without Help

Updated November 10, 2014 - There’s a lot to be said for people who are go-getters and who aren’t afraid to try something new.  Skydiving, for instance, is just one of those things that anyone with some guts and “chutzpa” can do. Unfortunately, the same can’t be said for SEO & medical practice marketing.  It takes a skilled professional to know what to do, where to do it, and how to get the best results.  Here are several...

The Do’s of Patient Referral Programs

Updated November 10, 2014 - It never fails.  Many of our first-time clients are stymied with confusion because they don't know what they're doing wrong or why their patient numbers are falling.  The biggest reason for this is lack of communication with existing patients.  Believe it or not, they want to hear from you again! Here are some tips for successfully managing your patient base in order to get the greatest number of referrals...

The Don’ts of Patient Referral Programs

When it comes to patient contact, many plastic surgery, dermatology, and cosmetic dentistry practices shy away from consistent communication with their current and past patients.  This is the biggest mistake you can make. Why? Well, patients already have an interest in your aesthetic services and what you have done for them.  Don’t shy away from patient contact!  Here are some tips for what not to do when it comes to patient referral...

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