November 8, 2011

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How to Analyze Your Site for Better Profits

In your aesthetic practice, there’s no better medical marketing tool than your web site.  Sometimes visitors are looking to see if you perform a specific procedure that they are considering.  Others would simply like to read more about you before deciding whether to schedule a consultation. Either way, your web site is often times the first contact your prospective patients have with you.  The very best way to capitalize on the patients who...

June 8, 2011

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How to Create a Profitable Library of Content for Your Patients

When it comes to building patient trust, showing them that you are the expert from the moment they visit your site is what will win them over.  If you provide them with valuable, useful information as they are considering the services you provide, they will not only trust you, but will be more likely to select you over the competition. Here are some creative ways to create content for your patients that will increase profits and help your SEO,...

April 14, 2010

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How Social Media Affects SEO Results

Updated November 7, 2014 You might be a beginner, a baby perhaps, at social networking right now.  Maybe you’ve heard about it but never looked into how it can help your aesthetic practice.  That’s not a problem! In this article, we’ll teach you about how you can apply social media marketing to your medical practice and dramatically increase the number of patients and referrals who come in to see you. You can also get more SEO tips &...

February 21, 2010

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5 Ways to Engage Patients on Twitter

Updated November 7, 2014 If you're like most doctors we work with, you probably haven't ventured too far into the social media jungle. That's a mistake, however, because social media can boost medical marketing results very quickly. Sites like Twitter, Facebook, Google+, and Pinterest are great places for you to connect with patients, give you a chance to educate and inform them, get to know them better and to let them get to know you. Here are...

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